Last article, I spoke of Direct mail. Here is the next modality that I mentioned — Special Events. Special Events are quite often seen as a gateway for donors. I like to manage the expectations of Special Events well in advance with committees, boards, and senior management — will this be a fundraiser or a friend-raiser?...
Continue reading...February 2017
The Top 10 Myths About Fundraising Part 1a
Most of the funds raised come from events Actually, nothing could be further from the truth (for most charities). In fundraising there are 5 different revenue streams == Direct Mail, Special Events, Planned Giving (What a horrible phrase — aren’t all gifts planned? Would the opposite be impulse giving?) Major/Campaign Gifts and finally Annual...
Continue reading...The blog is coming……..
Hi Folks I think I am going to start a blog. I take that back. I know I am going to start a blog — if I state it publicly, then there is no going back. The theme of this blog will be around life as a fundraiser. It is not a bad word. It’s what...
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