Introducing donors to other charities will hurt my fundraising efforts for my own charity. For those folks that know me well, they also know that I am not an avid reader — as a matter of fact, I usually wait for the movie. It must be a result of my ADHD (that’s what I’m telling myself)...
Continue reading...May 2017
The Top 10 Myths About Fundraising Part 8
Fundraising is the same as sales. This is a common misconception. While it is true that there are a lot of similarities between fundraising and sales, there are some pretty big differences. Everybody needs toilet paper. Whether you buy Charmin, Kirkland or Cottonelle, that is a choice you make. Conversely, nobody needs to give to charity...
Continue reading...The Top 10 Myths About Fundraising Part 7
Fundraising is a dirty word. I came across a quote once that read “Fundraising is the noble art of teaching people the pleasure of giving”. That certainly resonated with me. Far too often people think of fundraising as a necessary evil — something that is done in the shadows and maybe even something that...
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