Jun
05
2020
Don’t make people’s minds up for them
Sometimes, people who fundraise are uncomfortable when canvassing. It is usually related to the great unknown — how will the prospect/donor react? What will they say?...
major
May
25
2018
What is the likely size of a first time donor?
The quick answer is 5 ft 10 in., but I jest. The fundraising legend himself, Jerry Panas. reported in 2017 “When Harvard did a study after their...
Feb
09
2018
What’s a Major Gift for your Organization?
The phrase Major Gift is fundraiser jargon. Personally, I loathe the term, but in our industry, it’s what we use. (Some fundraisers actually have the title Major...
Apr
21
2017
The Top 10 Myths About Fundraising Part 5
Mr. X has money. I’m sure he will support our cause. As was mentioned in Part 1d of this series (March 10, 2017), the term prospect...
Mar
10
2017
The Top 10 Myths About Fundraising Part 1d
Last article, I spoke of Planned Giving (or better yet, Legacy Giving). Here is the next revenue stream that I am going to mention — Major/Campaign Gifts....