Apr
21
2017
The Top 10 Myths About Fundraising Part 5
Mr. X has money. I’m sure he will support our cause. As was mentioned in Part 1d of this series (March 10, 2017), the term prospect...
Myths
Apr
07
2017
The Top 10 Myths About Fundraising Part 4
A fundraiser’s tenure with an organization is likely to last for decades. Something tells me that we, as fundraisers, will never be getting the gold watch...
Mar
31
2017
The Top 10 Myths About Fundraising Part 3
Eighty percent of the money comes from 20 percent of the people. Believe it or not, this is actually is a scientific principle, called the Pareto...
Mar
24
2017
The Top 10 Myths About Fundraising Part 2
Oh, you’re a fundraiser? You must’ve studied business at university. Granted, I officially studied business at university (unofficially, I studied mixology at the Elbow Room), but...
Mar
17
2017
The Top 10 Myths About Fundraising Part 1e
Most of the funds raised come from events. Last week, I addressed Major Gifts/Campaigns. Here is the last revenue stream that I am going to mention (for now)...
Mar
10
2017
The Top 10 Myths About Fundraising Part 1d
Last article, I spoke of Planned Giving (or better yet, Legacy Giving). Here is the next revenue stream that I am going to mention — Major/Campaign Gifts....
Mar
03
2017
The Top 10 Myths About Fundraising Part 1c
Last article, I spoke of Special Events. Here is the next revenue stream that I am going to mention — Planned Giving. Before we start here, can...
Feb
24
2017
The Top 10 Myths About Fundraising Part 1b
Last article, I spoke of Direct mail. Here is the next modality that I mentioned — Special Events. Special Events are quite often seen as a gateway for...
Feb
17
2017
The Top 10 Myths About Fundraising Part 1a
Most of the funds raised come from events Actually, nothing could be further from the truth (for most charities). In fundraising there are 5 different revenue...