Jan
31
2020
Mass Emails (Inexpensive & Low Effort) = Spray & Pray
Despite what some people will tell you, fundraising isn’t easy — if it was everyone would be doing it! (It’s human nature to do certain things...
Philanthropy
Jan
24
2020
Generosity or Philanthropy
I have been reading Lynne Wester‘s book, T-Rexes and Kangaroos with great interest. It is an easy read and has some really profound thoughts on fundraising...
Jan
10
2020
We have now sunk below the Goldfish
So, I have adult ADHD. Actually, I probably have had ADHD my whole life, but just been officially diagnosed in the last while. While that may...
Dec
13
2019
Since it’s Almost December 31…
I wrote an article last year expressing my frustration with the barrage of email appeals that solely focussed on the calendar as a motivation to give....
Nov
29
2019
A Thankful Fundraiser’s Perspective
I am fully bloated and cannot look at another morsel of food (from yesterday’s festivities). But here I am sitting in front of my computer realizing...
Nov
22
2019
It’s that time of year — ensuring a successful hire
So many non-profits have a fiscal year-end of December 31. And with the new year comes a new budget. And in turn, that comes with new...
Nov
15
2019
Showing the True Cost of Events
I have long had a love/hate relationship with events. Perhaps it’s because of the inherent risk of running an event (you can potentially lose money), or...
Nov
08
2019
Giving Tuesday — Does it Work?
I should preface this article with the statement that the views contained herein are solely my own. Personally, I have huge issues with Giving Tuesday. I actually...
Nov
01
2019
It’s a Matter of Perspective
I came across this visual a while ago and it really resonated with me. It made me re-examine my perspective. Look at the image on the...
Oct
11
2019
Creative Recognition
In my 20-plus years of fundraising, I have never had a donor tell me that they were thanked too often. As a matter of fact, I...