Mar
13
2020
Feb. & March are Tough
I have noticed over the past while that the Winter Blahs seem to pervade the fundraising industry. Many charities see a huge upswing in pledge payments/donations...
engagement
Jan
31
2020
Mass Emails (Inexpensive & Low Effort) = Spray & Pray
Despite what some people will tell you, fundraising isn’t easy — if it was everyone would be doing it! (It’s human nature to do certain things...
Aug
18
2017
What does ENGAGE actually mean in today’s world?
I think that the word engage is one of the most overused words around. What the heck does engage actually mean? Merriam Webster defines this intransitive...