statistics

Fundraising Metrics Part 1

Peter Drucker, the famous management consultant, would often proclaim, “If you can’t measure it, you can’t improve it.” Fundraising is chock-full of metrics, and in this article (and the next), I will explore the two major different types of fundraising metrics — financial and non-financial. Both are something that boards and bosses should be...

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14 Interesting Fundraising Statistics

As a former statistics major, I have come across many stats in my fundraising life. Here are some of my favorites: 1.  The average philanthropic gift has increased by 63% since 1991. 2.  Ninety percent of the work of fundraising precedes the ask. 3.  Listeners always out-fundraise talkers. 4.  Research shows that a donor will not give more...

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