Jun
03
2022
Raise Funds: The Holy Trinity of Fundraising
To successfully raise funds, you must adhere to three principals. I wrote one of my very first posts about that here. I reinforced these three principals...
case
Nov
19
2021
A Case for a Case
The Case for Support (or Case as it is more commonly known) is the primary tool that an organization has to raise money. It should explain...
Jun
11
2021
Getting to 90% Might be Good Enough
I admit it. I like to move at a good pace. Perhaps it is my Attention Deficit Disorder, and that I get bored quickly. I guess...
Apr
30
2021
UPDATE: Facts About Stewardship
A few years ago, I wrote an article that listed seven different truths about fundraising (here). The past 14 months have been quite a roller coaster...
Apr
23
2021
After 27 Years, I had an “A-ha moment”
Have you ever had that feeling that something just “clicked” for you? Even after decades of working in the same profession? (This goes to reinforce my...
Jul
03
2020
8 Mistakes that Hurt Fundraising
Everybody makes fundraising mistakes. Hopefully, everybody learns from their mistakes. But, wouldn’t it be nice if we could learn from others’ mistakes without having to endure...
Jun
26
2020
Why vs How: A Tool for the Debate
A few years ago, I wrote an article discussing the Why vs How when it comes to fundraising. This has always been at the heart of...
Oct
25
2019
What are we (Marketing) Asking for?
I admit that I am not a marketer. (I happen to have worked alongside great marketers, however.) Marketing is a highly-honed skill set that often works...
Nov
16
2018
Who is the Superhero Today?
Almost twenty years ago saw the birth of the comic-book-turn-to-movie phenomena. Storytelling went from comics to the big screen. Marvel Comics was at the forefront of...
Jul
27
2018
Is Using a Sad Photo Manipulative?
I have spent many blogs writing about emotions — how you need to have emotion in your case, your direct mail letters, and your canvasses. I...